Please read before applying
We are looking for a proven Creative Strategist with direct experience in watches, jewelry and accessories, or a closely related premium DTC category.
Please do not apply if you do not have this experience.
You must also be able to provide a strong e-commerce creative portfolio with examples of paid social ads you personally strategized and the results behind them.
About the Role
Lucky Fours is a fast-growing premium men's watch and jewelry brand running high-volume paid advertising across Meta, TikTok, and Snapchat.
You will own the creative strategy behind our ads — including:
- Angles, hooks, scripts, concepts, and creative briefs
- UGC and creator direction
- Competitor, audience, and review research
- Analyzing ad performance and identifying the next creative tests
- Developing variations from winning ads
- Seasonal campaigns including Black Friday, Christmas, and gifting
What We're Looking For
You must have:
- Proven Creative Strategist experience in DTC/e-commerce
- Direct experience with watches, jewelry, accessories, or fashion accessories
- Strong paid social experience across Meta and/or TikTok
- Experience developing hooks, angles, scripts, and briefs
- Ability to analyze creative performance and iterate based on data
- A portfolio showing real paid advertising work
Experience with UGC, luxury/premium brands, or high-spend ad accounts is a strong advantage.
How to Apply
Please send your application to helena@luckyfours.com with:
- Resume/CV
- E-commerce creative portfolio
- 2–3 ads you personally strategized
- The angle, hook, your role, approximate ad spend, and results for each
- Names of any watch, jewelry, accessories, or fashion brands you have worked with
- Availability and earliest start date
Again, please do not apply if you do not have relevant watches, jewelry, accessories, or closely related DTC experience. Generic applications will not be considered.