We are looking for our new Content Creator!
Help us tell the stories behind the Soft Life.
LIVLY is a Swedish baby and childrenswear brand that has spent nearly 15 years creating premium products for the littlest ones. From our flagship store on Birger Jarlsgatan in Stockholm, LIVLY has grown into an international brand with a community of nearly 240,000 followers, united by the same philosophy: Welcome to the Soft Life.
As we continue to grow, we are looking for a Content Creator to help shape how LIVLY looks, feels and communicates through content.
About the role
As Content Creator, you will develop and produce engaging content for LIVLY’s social and digital channels. You combine a strong visual eye and a natural sense of storytelling with creativity, structure and the ability to move ideas forward.
You will create much of our ongoing content, involved in developing creative concepts and planning photo and video sessions, as well as overseeing the editing process. For larger campaigns if needed and productions, you will collaborate with internal teams and external creative partners to ensure that every detail reflects the quality and feeling of LIVLY. You will work closely with our marketing, e-commerce and design teams, translating products, launches and commercial priorities into relevant content that strengthens the brand and engages our audience.
Your key responsibilities
Creative concepts & storytelling
Develop ideas, concepts and visual stories that feel genuine, relevant and unmistakably LIVLY.
Content planning
Plan and develop the content calendar in close collaboration with other teams, ensuring that the right material is in place for launches, campaigns and key brand moments.
Content production & creative productions
Capture the many small, everyday moments that bring the LIVLY world to life through photography and video. You will plan, produce and edit ongoing content for Instagram, TikTok, YouTube, our website and other relevant digital channels, including Reels, Shorts and other short-form video with a strong understanding of pace, music, narrative and emotional storytelling.
For larger photo and video productions, you will be responsible for the overall creative outcome, from planning and coordination to execution and final delivery. You will collaborate with relevant internal teams and external creative partners to ensure that every detail reflects the quality, feeling and visual identity of LIVLY.
Brand & visual expression
Ensure that all content maintains a high standard and remains consistent with LIVLY’s visual identity and tone: soft, warm, beautiful, playful, Scandinavian and real.
Trends & development
Stay informed about developments across social media, platforms and content formats. You are inspired by trends but understand how to interpret them through the world of LIVLY.
Performance & insights
Follow content performance and use relevant insights to continuously develop and improve future content.
Who you are
- You are creative, structured and self-motivated, with a strong instinct for visual storytelling.
- You have a natural eye for detail and understand how content can create emotion, engagement and commercial value.
- You take initiative and know how to turn an idea into finished, publish-ready content. At the same time, you are collaborative, solution-oriented and comfortable working with others.
- You can move between creative production and structured planning, prioritize in a fast-moving environment and maintain a high level of quality throughout.
Above all, you understand the importance of building and protecting a strong, consistent brand. LIVLY does not simply create childrenswear - we create a world around the beginning of life. You want to help communicate that world in a way that allows people to feel the Soft Life before they have even touched a LIVLY piece.
Experience and skills
- Proven experience creating content for social and digital channels.
- Experience working with both photography and video, with the ability to take an idea through to publish-ready content.
- Confidence creating and editing social-first content, particularly for Instagram and TikTok.
- A strong visual eye and a good understanding of storytelling, brand identity and tone of voice.
- Confidence using relevant editing tools and modern mobile technology.
- Strong organizational skills and the ability to manage several projects and deadlines.
- A valid driving licence is required.
- Relevant post-secondary education within content, media, communications, photography, film, marketing or a related field is considered a plus.
- Experience with professional cameras, Adobe Creative Suite or larger creative productions is considered a plus.
- Experience managing social media channels: including publishing, scheduling and maintaining an organized posting calendar is considered a plus.
Portfolio
Please include a portfolio or relevant examples of your work demonstrating your ability to create visually compelling and engaging content for digital channels.
What we offer
At LIVLY, you will take on a central creative role within an entrepreneurial company with a strong brand and ambitious international plans. You will have the opportunity to influence how LIVLY looks, feels and communicates as we continue to grow. You will work closely with our marketing, e-commerce and design teams and play an important role in the continued development of LIVLY’s visual world. We value quality, care and creativity and believe in creating an environment where people can develop, take ownership and enjoy working together.
Practical information
- Employment type: Permanent position with a six-month probationary period
- Scope: Full-time
- Location: Gothenburg, Sweden
- Workplace: On-site
- Start date: By agreement, preferably as soon as possible
- Application deadline: September 11th
- Application: Please apply through LinkedIn. Applications submitted by email will not be considered.
- Questions: career@livlyclothing.com
Applications from international candidates are welcome. Please note that this is an on-site position based in Gothenburg, Sweden.
Welcome to the Soft Life.